Does Your Broker Make You Feel Like This?

Search.
Analyze.
Strategize.
Strike.

Finding the boat is easy, negotiating is hard, an inspection is harder. A great broker makes their name constructing your boating program and setting you up for seamless enjoyment.

For personable, thorough, and experienced representation, work with Reed Nicol.

Questions? Reach Reed now on Whatsapp or send an email.

How is the Market Moving?

$11.4B

2022 GLOBAL SALES

54,585

2022 GLOBAL BOAT SALES

$7.4B

2022 U.S. SALES

43,915

2022 U.S. BOAT SALES

Why Reed?

I entered the industry without prior affiliation or contacts yet with a huge appetite to learn and deliver. I worked my way up, starting in events and marketing, and eventually landing the Director of Ops & Domestic Sales role at VanDutch. Through my journey, I learned every corner of the industry: sales, charter, events, service, refit, you name it. I’ve worn every “hat” in the industry, and that yields you a very well-rounded representative. Why is this important? A great broker is resourceful. They can analyze a problem and design a solution in a tight timeframe. That’s me. And that’s what I pass to you.

 

Specialties

As new concepts become categories, the market never stops evolving. I’ve consulted on all shapes and sizes, yet my “bread and butter” remains the Day Boat. Don’t let the ‘day boat’ designation fool you. Just in the last five years, the “day boat” has expanded from a few 30-40 footers to an entire style including options over 100+.

Specialized brands include: VanDutch, Vanquish, Wajer, Pardo, Maori, Riva, Princess, Pershing, Sanlorenzo and Bluegame. While those are favorites, don’t let it restrict your search. Let’s get looking!

High-Performance RIBs

High-Performance RIBs

Small Day Boats (Under 40')

Small Day Boats (Under 40')

Mid Range Day Boats (40-60')

Mid Range Day Boats (40-60')

Large Day Boats (61-80')

Large Day Boats (61-80')

Large Sportfly (60-80')

Large Sportfly (60-80')

Your Boating Plan

I believe my real job starts at closing day. Navigating your purchase well means nothing without following up with the planning and execution of a great boating experience. I call this your ‘Boating Plan’. Its not a flashy name, but its the most important thing about our time together.

Your ‘Boating Plan’ is made up of questions sometimes overlooked:

  1. Where will you dock your boat?

  2. Who will insure your boat?

  3. Who will operate your boat?

  4. How is your boat maintained?

  5. What are the monthly/annual financial responsibilities?

  6. How is your boat setup to accommodate your boating style?

 

Inform —> Offer

I believe a Buyer should get 3 things from their Broker prior to offering:

  1. A clear awareness of similar market inventory

  2. Explanation of the closing process, where contractual liability exists and how to mitigate risk

  3. Annual pro forma customized to their ‘Boating Plan’

What people are saying

  • Having a fondness for the yard that rebuilt M/Y Liquidity, I took note when it became listed by a new firm/broker I had not heard of. Reed was 100% cooperative in getting us aboard, even dissuading the owner from moving her after our introduction discussion. The next day we had an offer and Reed was helpful and a pleasure to deal with from start to finish. It was a difficult sale as the boat did not have full time crew but we pulled it off and the new owner is very happy.

    JEFF S. - Yacht Broker
    Fort Lauderdale, FL

  • Reed made the entirety of the fishing market somewhat digestible during my search for a tournament fishing boat with some style. We went from brand to brand finally landing on HCB, when Reed navigated my through the purchase direct with the factory of an off-market new boat deal. Since, he’s overseen the boat’s outfitting of special equipment, advised me on setting the boat up for charter, and getting it to Cabo just in time for my family’s arrival.

    Todd B. - Client
    San Francisco, CA

  • Highly recommend Reed for all your marine services. He helped me sell my VanDutch while I was living in another state. He took on every possible responsibility to make sure that boat was perfect for the next owner. 5 Stars.

    Ivan S. - Client
    Boca Raton, FL

  • Reed took on the sale of our yacht after 2+ years on the market. He developed a unique selling strategy, and had it contracted in 4 months. He was prompt, always at the ready, and navigated us through a complex closing. Reed has a calming way about him, willing to do whatever it takes, and feels like family to us. His hard work is a true testament of his success. From start of the listing to the end of closing, the experience was seamless with Reed.

    John B. - Multi-Boat Client
    Miami, FL

Next Steps

FREE ‘Startup’ Call

The best way to start your search is casual conversation, and see if I am your match to execute your perfect Boating Plan.

Book a 15-Min Call

Questions?

Get started buying here.

LICENSED YACHT BROKER WITH WAVE YACHT SALES